Message #2 Are You Picking the Wrong Affiliate Programs? A lot of affiliate marketers talk a big game. They get all excited about how much money there is to make online. They try to get you all pumped up about the potential income you could be enjoying. The problem with this picture is that this is all potential. Show me the money. Show me the results. And that's where a lot of affiliate marketers come out empty handed. How come? Well, a lot of them drop the ball because they picked the wrong affiliate program to promote. Simple as that. Here are the common ways affiliate marketers screw up affiliate program selection. They Pick on the Best Paying Affiliate Program If you select only the highest paying affiliate programs, chances are, you will pick a program that is actually hard to convert. There's a reason why they pay so well. They don't convert all that well. With everything else being equal, you would be better off with a higher converting, lower paying program. Too many people fall for this and that's why they're not making the money they could be making. They Just Copy and Paste Programs' Ads If you were to just copy and paste the ready-made ads and promotional materials of the affiliate program you're promoting, you are probably not going to succeed. Not by a long shot. How come? Everybody else is using that stuff. If you have potential customers keep seeing that stuff, then they really have no incentive to click on your ads. They've seen it before. They probably have burned out. They are Picking Affiliate Programs That are Not in Your Niche Everything you do must be targeted toward a specific audience. Everything you market online must speak to your target audience. This is called niche targeting. If you promote offers that have nothing to do with your niche audience, don't be surprised if they don't click through. Don't be surprised if they don't buy anything. It's that basic. Click here to avoid the common mistakes outlined above. Instead, learn how to pick winning affiliate programs the guaranteed way.